We built +Pouch to make electrolyte support easier.
Braeden's sister, Kaiya, has POTS, and she is the reason +Pouch exists. Braeden set out to create a convenient electrolyte supplement that is easy to keep close.
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The science has to work in real life, through training and travel.
Zac leads product development, turning electrolyte research and customer feedback into a practical pouch designed for active, everyday use.
Sustainable growth means helping more people, for longer.
Ryan leads financial strategy and responsible growth so +Pouch can reach more athletes and active consumers without losing the mission that shaped the brand.
Recognized on competitive stages nationwide, +Pouch was built, tested, and sharpened through real startup competition.
Won our regional round of the Hult Prize, the global student competition for ventures that matter.
NSF Innovation supported the early version of +Pouch as we refined the idea and turned it into a company.
Third place at TCU's national pitch competition for purpose-driven startups.
Named a Global Top 25 venture among collegiate founders worldwide.
Semifinalists at E-Fest, the national collegiate entrepreneurship competition.
Third place at Rowan University's New Venture competition.
Every +Pouch combines essential electrolytes in a buffered formula designed for hydration support, balanced flavor and everyday use.
View Formula
Provides essential sodium to support normal fluid balance, nerve signaling and muscle function.
Contributes sodium while helping create a balanced, buffered formula for active and everyday routines.
Contributes sodium while supporting formula stability and a more balanced lemon lime flavor.
Provides potassium to support normal cellular, nerve and muscle function alongside sodium.
Place one pouch between your lip and gum or under your tongue, sip at least 16 oz of water while it gradually diffuses over 45 to 60 minutes, then remove and discard it after use. Do not chew or swallow the pouch.
A pre-dosed pouch you tuck between your lip and gum. No bottle, no shaker, and no powder to mix. More on how electrolyte pouches work.
Between your gum and lip, or under your tongue. Either works. Most people settle on a side they prefer after a few.
Yes. Sip at least 16 oz while it is in. The pouch is a way to carry salt, not a way to skip water.
Most people use one at a time. Each pouch carries 105 mg of sodium, which is 5% of the daily value, so you can measure that against what you are already eating. How much you need depends on your size, your sweat rate, the heat, and what you are doing. If you are managing a specific sodium target, talk to your healthcare professional.
Both, depending on who you ask. It is a salt product, so it tastes like salt, and it is sweetened with sucralose and stevia leaf extract to take the edge off. People expecting a sports drink call it salty. People expecting a salt tablet call it sweet. The flavor settles after the first minute or two.
No. You are not washing anything away. Water is part of the routine during and after, so rinsing changes nothing.
Electrolytes such as sodium and potassium support normal fluid balance, nerve signaling and muscle function. Individual hydration and electrolyte needs vary based on activity, climate, diet and personal factors.
No. +Pouch contains no nicotine, tobacco, caffeine or added sugar. It is an electrolyte dietary supplement designed to be used with water.
Current processing and delivery estimates are shown at checkout. You will receive tracking information by email as soon as your order ships.
Before you check out
Double the tins, and your order ships free instead of $7.99. Same routine, half as many reorders.
